Privacy Policy

Everbright Smiles is committed to protecting the privacy and confidentiality of the personal information and personal health information entrusted to our clinics.

This policy explains how we collect, use, disclose, retain, and safeguard information through our website and in connection with appointment requests, patient communications, and dental care at our locations.

Privacy laws we follow

Our privacy practices are guided by Ontario's PHIPA for personal health information and by Canadian private-sector privacy principles under PIPEDA where applicable.

Personal health information may include details about your dental history, treatment, health card or insurance information, appointment needs, clinical records, and communications with our team.

Information we collect

Depending on how you interact with us, we may collect your name, contact details, appointment preferences, clinic location, health or dental concerns you choose to share, insurance or billing details, and information needed to provide dental care.

When you use this website, we may also collect basic technical information such as your browser type, device information, pages visited, referring pages, approximate location, and other analytics data through cookies or similar technologies.

How we use information

We use personal information and personal health information to respond to inquiries, schedule appointments, provide dental treatment, coordinate referrals, process billing or insurance, communicate with patients, meet professional and legal obligations, improve our services, and operate this website securely.

We only collect information that is reasonably necessary for these purposes, and we do not sell patient information.

Consent and your choices

By submitting information through this website, requesting an appointment, or receiving care at one of our clinics, you consent to the collection, use, and disclosure of information for the purposes described in this policy, unless you tell us otherwise.

You may withdraw or limit consent where permitted by law. Some information may still be required so we can provide safe care, maintain records, complete billing, or comply with legal and regulatory obligations.

Disclosure and service providers

We may share information with dentists, hygienists, specialists, laboratories, pharmacies, insurers, payment processors, technology vendors, or other service providers when needed for care, clinic administration, website operation, or legal compliance.

Service providers are expected to protect information and use it only for the services they provide to us. We may also disclose information where required or authorized by law, by a regulator, by a court order, or in an emergency involving health or safety.

Website forms, analytics, and cookies

Appointment and contact forms on this website may be processed by secure third-party systems used by our clinics to manage patient communications. Please avoid submitting highly sensitive details through website forms unless they are needed for your request.

Cookies and analytics tools help us understand website usage, maintain security, and improve the visitor experience. You can adjust your browser settings to refuse cookies, though some website features may not work as intended.

Safeguards and retention

We use administrative, technical, and physical safeguards intended to protect information against unauthorized access, disclosure, copying, use, or modification.

Patient records are retained as required by law, professional standards, and clinic record-retention policies. When information is no longer required, we dispose of it securely.

Access, correction, and privacy requests

You may ask to access or correct personal information or personal health information held by the clinic, subject to limits set out in applicable law. We may need to verify your identity before processing a request.

Privacy questions, access requests, correction requests, or concerns can be directed to the Everbright Smiles clinic you visit or through our Contact Us page. We will route your request to the appropriate privacy lead for review.

Links to other websites

This website may link to external websites or platforms that are not operated by Everbright Smiles. We are not responsible for the privacy practices or content of third-party websites.

Updates to this policy

We may update this Privacy Policy from time to time. Changes are effective when posted on this page.